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Posted : Saturday, September 09, 2023 07:51 AM
About Us:
Sauce Labs is the leading provider of continuous test and error reporting solutions that give companies the confidence to develop, deliver and update high quality software at speed.
The Sauce Labs Continuous Testing Cloud identifies quality signals in development and production, accelerating the ability to release and update web and mobile applications that look, function and perform exactly as they should on every browser, operating system and device, every single time.
Sauce Labs is a privately held company funded by TPG and Riverwood Capital.
For more information, please visit https://saucelabs.
com.
The Role: Sauce Labs is looking for a Director of Performance Marketing to join our marketing team.
In this role, you will be a key leader of the demand gen team driving the overall digital and integrated campaign strategy to enhance brand visibility, drive customer acquisition and expansion, and maximize revenue through digital marketing channels.
You will lead a dynamic team, including Digital Marketing, integrated campaigns and account-based marketing initiatives.
Reporting to the Senior Director of Demand Generation.
Responsibilities: Strategic Planning: Develop and execute our performance marketing strategy that aligned with business goals Collaborate with Product Marketing, Content, Community, Growth, and Marketing Operations to ensure alignment with the broader marketing strategy.
Digital Marketing Management: Oversee the planning, execution and optimization of our digital marketing campaigns across channels including but not limited to PPC, SEM, and Paid Social Prepare and manage digital marketing budget and pacing Integrated Campaigns: Develop and implement integrated marketing campaigns that align with our company objectives Collaborate cross-functionally with Sales, Content, Product Marketing, Marketing Operations, Communities, Web, Growth, and Customer Service to execute campaigns.
Account-Based Marketing (ABM) Develop and execute personalized ABM campaigns to drive engagement and conversion in our target accounts.
Work closely with the sales team to align ABM efforts with sales objectives and account plans Data Analysis and Reporting: Analyze digital and integrated campaign performance metrics and adjust strategies to maximize return on investment Regularly report on performance and provide recommendations for optimization Collaboration and Communication: Foster strong collaboration with internal teams and external partners to ensure cohesive and aligned marketing efforts.
Communicate regularly with leadership on marketing performance, challenges, and opportunities.
Team Leadership: Lead, mentor, and develop a team of high performers across Digital marketing, integrated campaigns and ABM.
Foster a collaborative and results-driven culture that encourages professional growth and development.
Required Skills: 7+ years of B2B marketing experience in leadership roles with a track record of working directly with a sales organization, ideally in the software/SaaS space.
Adept across the modern Martech and Salestech stack (SFDC, Marketo, 6Sense, etc.
) In-depth knowledge of digital marketing channels, strategies, and best practices.
(Google, Linkedin, Meta, etc.
) Demonstrable track record driving business growth.
Track record of working in matrix and virtual team environments.
Highly analytical, intellectually curious, and driven to root-cause analyses Enjoys translating and communicating data into actionable insights Self-driven, positive with a collaborative approach.
Iterative and agile working style; embraces ambiguity and the opportunity to build Exceptional leadership and communication skills (internal and external); an inspiring leader that can scale and manage a high-impact team.
Bachelor's degree or equivalent.
Characteristics (How you like to work): Operate with teamwork and accountability, with a demonstrated ability to build strong working relationships across multiple departments and functions.
View towards simplification, and ability to take the complex and make it easy for others to understand and buy-in.
Organized, detailed, independent, communicative, positive, and metrics driven.
Adaptable and with the ability to pivot and prioritize goals based on business needs.
A healthy respect for deadlines: the ability to prioritize progress over perfection and the drive to see projects through to completion.
We are a hybrid workplace that recognizes the importance of flexibility while valuing in-person collaboration and relationship building.
As a result, Saucers located near an office location must be able and willing to come into the office.
Those hired remotely must be able and willing to travel to an office as required by the specific role.
Please note our privacy terms when applying for a job at Sauce Labs.
Sauce Labs is proud to be an Equal Opportunity employer and values diversity at our company.
We do not discriminate on the basis of race, religion, color, national origin, gender identity/expression/status, sexual orientation, age, marital status, veteran status or disability status.
Security responsibilities at Sauce At Sauce, we will commit to supporting the health and safety of employees and properties, partnering with internal stakeholders to learn and act on ever-evolving security protocols and procedures.
You'll be expected to fully comply with all policies and procedures related to security at the department and org wide level and exercise a 'security first' approach to how we design, build & run our products and services.
We are excited to share the base salary for this position exclusive of fringe benefits, potential bonuses or stock-based compensation.
Your base salary compensation will be determined based on factors such as geographic location, skills, education, and/or experience, along with its relationship to the base salaries of current team members at Sauce Labs that are similarly situated.
Benefits and Perks that we offer include health coverage (medical, dental, and vision) along with disability and life insurance.
In addition, Sauce Labs offers parental leave benefits, flexible time off, professional development, and a 401(k) retirement plan with match.
To see more about benefits and perks at Sauce Labs, please check out our careers page at saucelabs.
com/company/careers.
US Compensation Range $185,000—$225,000 USD
The Sauce Labs Continuous Testing Cloud identifies quality signals in development and production, accelerating the ability to release and update web and mobile applications that look, function and perform exactly as they should on every browser, operating system and device, every single time.
Sauce Labs is a privately held company funded by TPG and Riverwood Capital.
For more information, please visit https://saucelabs.
com.
The Role: Sauce Labs is looking for a Director of Performance Marketing to join our marketing team.
In this role, you will be a key leader of the demand gen team driving the overall digital and integrated campaign strategy to enhance brand visibility, drive customer acquisition and expansion, and maximize revenue through digital marketing channels.
You will lead a dynamic team, including Digital Marketing, integrated campaigns and account-based marketing initiatives.
Reporting to the Senior Director of Demand Generation.
Responsibilities: Strategic Planning: Develop and execute our performance marketing strategy that aligned with business goals Collaborate with Product Marketing, Content, Community, Growth, and Marketing Operations to ensure alignment with the broader marketing strategy.
Digital Marketing Management: Oversee the planning, execution and optimization of our digital marketing campaigns across channels including but not limited to PPC, SEM, and Paid Social Prepare and manage digital marketing budget and pacing Integrated Campaigns: Develop and implement integrated marketing campaigns that align with our company objectives Collaborate cross-functionally with Sales, Content, Product Marketing, Marketing Operations, Communities, Web, Growth, and Customer Service to execute campaigns.
Account-Based Marketing (ABM) Develop and execute personalized ABM campaigns to drive engagement and conversion in our target accounts.
Work closely with the sales team to align ABM efforts with sales objectives and account plans Data Analysis and Reporting: Analyze digital and integrated campaign performance metrics and adjust strategies to maximize return on investment Regularly report on performance and provide recommendations for optimization Collaboration and Communication: Foster strong collaboration with internal teams and external partners to ensure cohesive and aligned marketing efforts.
Communicate regularly with leadership on marketing performance, challenges, and opportunities.
Team Leadership: Lead, mentor, and develop a team of high performers across Digital marketing, integrated campaigns and ABM.
Foster a collaborative and results-driven culture that encourages professional growth and development.
Required Skills: 7+ years of B2B marketing experience in leadership roles with a track record of working directly with a sales organization, ideally in the software/SaaS space.
Adept across the modern Martech and Salestech stack (SFDC, Marketo, 6Sense, etc.
) In-depth knowledge of digital marketing channels, strategies, and best practices.
(Google, Linkedin, Meta, etc.
) Demonstrable track record driving business growth.
Track record of working in matrix and virtual team environments.
Highly analytical, intellectually curious, and driven to root-cause analyses Enjoys translating and communicating data into actionable insights Self-driven, positive with a collaborative approach.
Iterative and agile working style; embraces ambiguity and the opportunity to build Exceptional leadership and communication skills (internal and external); an inspiring leader that can scale and manage a high-impact team.
Bachelor's degree or equivalent.
Characteristics (How you like to work): Operate with teamwork and accountability, with a demonstrated ability to build strong working relationships across multiple departments and functions.
View towards simplification, and ability to take the complex and make it easy for others to understand and buy-in.
Organized, detailed, independent, communicative, positive, and metrics driven.
Adaptable and with the ability to pivot and prioritize goals based on business needs.
A healthy respect for deadlines: the ability to prioritize progress over perfection and the drive to see projects through to completion.
We are a hybrid workplace that recognizes the importance of flexibility while valuing in-person collaboration and relationship building.
As a result, Saucers located near an office location must be able and willing to come into the office.
Those hired remotely must be able and willing to travel to an office as required by the specific role.
Please note our privacy terms when applying for a job at Sauce Labs.
Sauce Labs is proud to be an Equal Opportunity employer and values diversity at our company.
We do not discriminate on the basis of race, religion, color, national origin, gender identity/expression/status, sexual orientation, age, marital status, veteran status or disability status.
Security responsibilities at Sauce At Sauce, we will commit to supporting the health and safety of employees and properties, partnering with internal stakeholders to learn and act on ever-evolving security protocols and procedures.
You'll be expected to fully comply with all policies and procedures related to security at the department and org wide level and exercise a 'security first' approach to how we design, build & run our products and services.
We are excited to share the base salary for this position exclusive of fringe benefits, potential bonuses or stock-based compensation.
Your base salary compensation will be determined based on factors such as geographic location, skills, education, and/or experience, along with its relationship to the base salaries of current team members at Sauce Labs that are similarly situated.
Benefits and Perks that we offer include health coverage (medical, dental, and vision) along with disability and life insurance.
In addition, Sauce Labs offers parental leave benefits, flexible time off, professional development, and a 401(k) retirement plan with match.
To see more about benefits and perks at Sauce Labs, please check out our careers page at saucelabs.
com/company/careers.
US Compensation Range $185,000—$225,000 USD
• Phone : NA
• Location : San Francisco, CA
• Post ID: 9046112150
