Influencer & Community Growth Marketing Manager

Kikoff is a high growth consumer fintech startup offering credit-building solutions that are affordable, accessible, and educational.
Our core product, the Kikoff Credit Account, has helped hundreds of thousands of customers build better credit.
Kikoff has been featured by Nerdwallet, Forbes, Buzzfeed and others; and our app has a 4.
9 rating amongst thousands of reviews.
But Kikoff is more than just a credit builder: we are a long-term financial partner for our customers, and we have an exciting product roadmap of solutions to help our customers reach their financial goals.
We are looking for an Influencer & Community Growth Marketing Manager to help us strategize and scale our content funnel.
We’re looking for someone who is a self-starter who can build the Kikoff creator community, is a data-driven problem solver with a growth mindset, willing to stretch their comfort levels, evolve best practices within influencer and content marketing, and move quickly with attention to detail to do big things.
We have an ambitious mission to educate folks about the importance of their credit scores and encourage them to unlock their financial access.
This is a full-time position with benefits and equity in a fast-moving and fast-growing environment that will help you grow your abilities and career as you help build a better ecosystem of credit for our customers.
As our Influencer & Community Growth Marketing Manager, you’ll play a pivotal role in storytelling, building Kikoff’s content library, and developing, implementing, and managing insights-led content marketing plans that align with our overall marketing goals.
What you’ll do: Spearhead the development, implementation, and management of Influencer and member content campaign strategies to improve paid ad and content performance.
Roadmap Kikoff’s content and A/B testing strategy in partnership with growth channel managers, CRM manager, creative team, and product leads.
Identify and evaluate potential influencers, content creators, brand ambassadors, and Kikoff members who align with our brand values, target demographic, and performance marketing potential.
Consistently monitor and source for Kikoff member stories and testimonials both content usage and potential creator discovery.
Act as advisor and voice of the creator and member cross-functionally, highlighting opportunities, challenges, and solutions.
Manage and improve the end-to-end influencer content funnel from developing Influencer and TikTok Creator Challenge content brief in partnership with creative team, outreach & development of a trusting, long-term relationship with members and creators, to reviewing and approving content to ensure all requirements for deliverables are met and compliant.
Own new paid ad content submissions into creative in order to transform creator content into performative ads, all in alignment to content & A/B testing roadmap.
Monitor, analyze, and report on creator and campaign metrics, leveraging insights to optimize strategies.
Be at the forefront of understanding marketing, culture and social media trends to serve as an internal expert in the space.
Manage external influencer vendors that support influencer sourcing and posting.
Experience 3-5+ years of experience working in Influencer and content marketing with a proven track record, preferably within a B2C environment.
Experience leveraging influencer and content marketing to drive customer acquisitionPassion for influencers and social media, interest in the latest trends, and ability to propose innovative partnership opportunities Consistently leverages data, analytics, insights, and metrics to guide content strategy and execute compelling marketing programs that deliver measurable value throughout the marketing funnel Experience managing an influencer agency Experience working in influencer marketing CRMs and platforms Ability to move fast and flexibly, juggling multiple projects with the trustworthiness to execute on schedule at high-velocity and attention-to-detail.
Strategic thinker able to breakdown and organize problems, assess opportunity areas, and develop big ideas and priorities to move the business forward.
Experience in a fintech business, or a D2C industry, and SQL proficiency is a bonus.
This is a consumer fintech startup, and you will be working with serial entrepreneurs who have built strong consumer brands and innovative products.
We are backed by some of Silicon Valley’s top VCs, including GGV capital, Lightspeed Ventures, Female Founders Fund, and others.
We value extreme ownership, clear communication, a strong sense of craftsmanship, and the desire to create lasting work and work relationships.
Yes, you can build an exciting business AND have real-life real-customer impact.
\uD83D\uDCB0 Competitive pay based on experience \uD83C\uDFE5 Medical, dental, and vision coverage - Kikoff covers the full cost of health insurance for the employee! \uD83E\uDD11 Stock options \uD83D\uDCC8 Access to 401k plan \uD83C\uDFDD In addition to 10 annual company holidays ✈️ Generous unlimited vacation policy to help you recharge Additionally, we host regular team building events to help you get to know the Kikoff team! Our last virtual cooking event had everyone's mouth on fire, but cooled down by home-mixed cocktails.