About Sprig
Sprig is a user insights platform to build better products.
Top tech companies like Notion, Square, and Dropbox rely on Sprig to elevate their product experience through targeted in-product surveys and rapid design testing.
Sprig is backed by top-tier investors, including Andreessen Horowitz, Accel, and First Round Capital.
More about our mission, values, and why it's a great time to join us here.
About this Role
We are seeking a data driven Sr.
Demand Generation Manager to help us drive leads and pipeline for our sales team.
Working in collaboration with the marketing team you will build, execute, and optimize demand gen marketing campaigns and experiments that produce high quality leads and pipeline for our sales team.
This role also requires you to build and iterate on our ABM playbooks, collaborate with stakeholders on the marketing and sales teams.
This role is based in office in San Francisco with flexibility to work remote 2 days per week.
Your Impact
Have a significant impact on the company by implementing innovative demand generation campaigns that drive sales pipeline.
Set a foundation of pipeline generation, then unlock scale and ROI, and drive direct revenue for the business.
Partner closely with the sales team to gather feedback on lead volume and quality and refine existing campaigns and programs to hit and exceed goals.
Dive into areas outside of their expertise to assist the team in achieving their objectives.
Your Strengths
7+ years experience in demand generation, growth marketing and/or digital marketing roles at a B2B company.
Has managed marketing agency and partners.
Experience planning, building, and executing on full funnel demand generation campaigns that drive sales pipeline.
Manage spend and campaigns across paid channels like Google Adwords, Display, Paid Social, LinkedIn, etc.
Owning and managing a media budget.
ABM strategy and execution.
Strong experience with tracking leads and campaigns and creating reports and dashboards in Salesforce.
Experience with most of the following tech: HubSpot, Salesforce, Google Ads, LinkedIn Ads, Clearbit, Gong, Google Analytics, Google Tag Manager, VWO or similar A/B testing tools, Webflow, Tableau, Outreach, Mixpanel.
Strong knowledge of SEO best practices.
Strong project management skills.
Benefits & Perks
Competitive Salary
Competitive Employee Equity
401K Program
Medical, Dental, and Vision Benefits
FSA/HSA Benefit
$100/month Commuter Benefit
Additional Wellbeing Benefits
Flexible Paid Time Off
Paid Parental Leave
Work from Home Equipment Stipend
Professional Development Stipend
Hybrid Office Policy
Lunch available 5x a week in SF and NYC
Dinner available 2x a week in SF
Company Sponsored Social Event
Our Commitment to Diversity and Inclusion
We prioritize diversity within our team and value different perspectives, educational backgrounds, and life experiences.
We encourage people from underrepresented backgrounds to apply.
We're "Great Place to Work" Certified! Check out our profile.
Employee Pay Disclosure
The base salary range for this full-time position is $50,000 - $70,000 + Equity + Benefits.
Our salary ranges are determined by role, level, and location.
The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all locations (San Francisco, CA; New York, NY).
Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Your Recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in postings reflect the base salary only, and do not include equity or benefits.
***Please beware of scammers who are posing as Sprig and Sprig team members.
Our recruiters use @sprig.
com email addresses exclusively.
We do not conduct interviews via text or instant message, and we do not ask candidates to purchase equipment through us or solicit money from you.
If you have been contacted by someone claiming to be from a different domain about a job offer, please report it as potential job fraud to law enforcement and contact us here.
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