Zazzle.
com, the world's leading platform for quality custom products, is looking for a Vice President (VP) of Marketing to join our team.
We seek an experienced, forward-thinking professional with a proven track record in leveraging data analytics and innovative marketing strategies to drive customer acquisition, retention and revenue growth .
The successful candidate will demonstrate an ability to scale high-growth businesses and marketing teams, as well as a deep understanding of channel optimization, media strategy, marketing technology, customer relationship management, product marketing, analytics and insights.
You might have heard of Zazzle, and we bet someone you know has used Zazzle.
But for the uninitiated, Zazzle is a destination where you can design, sell, and customize thousands of products and designs.
Our mission is to enable our users to create almost anything imaginable.
We have millions of customers and over 900,000 independent designers on our platform, we’re profitable, and we’re (secretly) a global juggernaut that’s growing like crazy.
We have fun, and we lead with empathy.
In fact, leading with heart is one of our values.
What You Will Do:
Lead and Scale the Marketing Team: Develop, guide, and inspire a marketing team, fostering a culture of continuous learning and innovation.
Strategic Planning: Develop and execute comprehensive marketing strategies designed to drive growth, focusing on customer acquisition, retention, and loyalty.
Performance Analysis and Insights: Utilize data analytics to drive strategic decision-making, monitor key performance indicators (KPIs), and offer insightful reports on marketing performance.
Media Strategy: Establish and manage the company's media strategy, ensuring optimal utilization of all media channels, including digital and traditional platforms.
Media Management: Lead the development and execution of cutting-edge marketing and advertising technology strategies to enhance reach, engagement, and conversion rates.
CRM and Customer Engagement: Oversee the company's CRM strategies to enhance customer relationships and drive engagement, retention, and revenue growth.
Product Marketing: Work collaboratively with the product team to craft compelling marketing strategies for new and existing products, positioning them effectively within the marketplace.
Budget Management: Manage a nine figure marketing budget across teams and channels effectively, ensuring optimal allocation of resources to achieve business objectives.
What You Bring to Zazzle:
Bachelor's degree in Marketing, Business Administration, or related field required.
Master's degree or MBA preferred.
Minimum of 8 years of marketing experience, with at least 4 years in a senior leadership role.
Proven track record in scaling high-growth businesses and marketing teams.
Deep experience with acquisition marketing, media strategy, analytics and insights, martech/adtech, CRM, and product marketing.
Exceptional analytical skills, with the ability to transform complex data into actionable strategies.
Strong leadership abilities, with experience in developing and managing high-performing teams.
Excellent communication and interpersonal skills, with a knack for building relationships with various stakeholders.
Proficiency in using CRM, marketing automation, and analytics software.
Our job titles may span more than one career level.
The starting base pay for this role is between $300,000 and $330,000 per year.
The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands.
The base pay range is subject to change and may be modified in the future.
We celebrate and embrace the uniqueness and creativity of our teammates, designers, makers, and partners! We strive to continuously build a diverse and inclusive culture and community that empowers all of our teammates to be authentic and achieve their true potential.
You'll be joining Zazzle at a very exciting time in our growth and playing a significant role in our success.
This is a true opportunity for your own personal growth, an opportunity to be innovative and creative, and truly make a difference in our future.
We're looking forward to meeting you- there's so much more to share.
WE COMPLY WITH THE CCPA
For more information on the information we collect about our applicants and how we use it, see our CCPA NOTICE AT COLLECTION FOR CALIFORNIA APPLICANTS
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