Marketing Communications Specialist

Are you a passionate marketer inspired by the culinary arts, artisan cocktails, craft beer, and beyond? Place your career roots at a company driven by innovation, passion, community, growth, and artistry.
The leading producer of premium fruit purées in the United States is seeking a team member for the in-house and hands-on marketing team.
We’re seeking a creative and driven individual with a knack for elegant wordsmithing, a love for social media, an eye for design with Photoshop skills, basic HTML experience, and a genuine love of good flavor.
*Job Summary: *Performs marketing and sales functions for The Perfect Purée of Napa Valley, LLC in consultation with sales and marketing management and marketing vendors.
*Essential Duties and Responsibilities:* _*1 General Marketing Functions: (45%)*_ · Responsible for all email communications – content development, graphic design, scheduling, reporting and update of audience lists.
· Responsible for social media platforms – execution of strategy, content development, messaging, monitoring, tracking, scheduling and posting.
· Performs company website updates including HTML editing and creation, graphics, and general page updates.
· Collects and analyzes e-mail, social media and website statistics for reports (monthly, quarterly and annual).
· Identifies end users for direct communication collaborations.
· Creates and maintains specific SOP documentation.
· Manages organization, relevancy, control and archiving for department shared drive.
· Cross-trained on Brand Ambassador program support including processing and coordinating samples and POS importing monthly lead reports into Salesforce.
· Assists with processing department samples as needed.
· Performs other miscellaneous marketing projects as assigned.
_*2 **Graphic Design & Video Editing (35%)*_ · Under the supervision of the Director of Marketing, works on graphic design projects including: · Packaging updates · POS – designs and updates and coordinates purchasing · Event collateral (recipe cards, signage, etc.
) with design, printing, and preparation · Photos – color correction, retouching and editing as needed · Edit video footage for social media, website use and tradeshows.
_*3 **Sales Operations (15%)*_ · Assists with updates to sales materials, documentation, and customer requests.
· Assists with preparing and editing data for mass updates and imports into Salesforce database.
· Customer Service support including answering phones as needed.
· Provides Direct Sample support serving as back-up for direct sample coordinator as needed.
_*4 National and Regional Marketing Events Coordination (5%)*_ · Assists as needed with lead imports and other follow up correspondence after tradeshows.
· Provides event support as needed.
_*5 Additional Responsibilities (pertains to all areas of responsibility):*_ · Individually, and in conjunction with managers and staff, assures all safety criteria are met or exceeded through regular observation and participation in safety training.
· Any other tasks assigned.
*Supervisory Responsibilities:* None Job Requirements: *Education/Experience: *BA/BS or equivalent work experience.
In addition, 2 to 4 years of work experience in a role in Sales & Marketing coordination or related field.
*Skills: *Exemplary judgment and decision-making abilities are required for this position.
Strong time and project management skills with an ability to manage multiple projects and meet deadlines, working within approved budgets.
Team-oriented and independently motivated/disciplined with demonstrated ability to provide exceptional customer service.
Excellent telephone etiquette, verbal and written communication skills.
Must possess excellent organizational skills with keen attention to accuracy and detail with ability to multitask in a fast-paced environment.
Ability to work productively and efficiently with minimal supervision.
*Knowledge: *Comprehensive knowledge of MS Office, particularly in Word, Excel, and Outlook.
Experience creating and editing data for data imports.
Intermediate knowledge of social media platforms, HTML, WordPress (or comparable content management system) and Google Analytics.
Experience with graphic design software (InDesign, Photoshop, Illustrator) and video editing programs a required.
Knowledge of Salesforce.
com, MyEmma (or comparable email blast databases).
Proven abilities with spreadsheet formulas and strong basic math aptitude.
*Benefits: *Employer-sponsored benefits include medical, dental, vision, and life insurance.
*About The Perfect Purée of Napa Valley: * Since 1988, The Perfect Purée of Napa Valley has indulged the culinary passions of chefs, mixologists, and food enthusiasts with products that provide ultimate fresh fruit flavor without the peeling, dicing, and simmering required for making purées from scratch.
The company’s line-up of fruit purées, specialties, and blends features 40 on-trend premium flavors, ranging from pantry staples red raspberry, strawberry, and banana to the tropical lychee, passion fruit, and pink guava.
The fruits are harvested at the peak of season, puréed, and packed frozen to maintain optimal freshness, flavor, and color no matter what the season.
As the leading U.
S.
producer of premium fruit purées with foodservice distribution throughout the U.
S.
, Canada, and Mexico, The Perfect Purée of Napa Valley is revered in restaurants, hotels, bars, bakeries, and catering kitchens for the just-picked taste and unmatched consistency of its products.
For more information, please visit www.
perfectpuree.
com or follow on Instagram or Facebook @theperfectpuree.
Job Type: Full-time Pay: $28.
00 - $32.
00 per hour Expected hours: 40 per week Benefits: * 401(k) * Dental insurance * Employee assistance program * Flexible spending account * Health insurance * Health savings account * Life insurance * Paid time off * Retirement plan * Vision insurance Schedule: * 8 hour shift Ability to commute/relocate: * Napa, CA 94558: Reliably commute or planning to relocate before starting work (Required) Experience: * Sales & Marketing coordination: 2 years (Required) Work Location: In person