Sales and Marketing Director | Senior Living

Bringing people together in unique ways to enliven and enrich lives.
What to expect.
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Cogir Senior Living is searching for a goal-driven, energetic, compassionate, and experienced Sales and Marketing Director to join our growing team in our beautiful retirement community Cogir of North Bay.
In this role, as the Sales and Marketing Director, you will focus on improving and maintaining a positive occupancy for the community.
You will manage all community outreach to grow revenue and maintain established occupancy goals, through strategic and long-range planning, identifying appropriate professional, and non-paid referral sources, and establishing referral relationships to generate qualified leads.
You will also provide community tours among other tasks, necessary to meet the overall marketing and sales objectives.
Compensation includes a base salary of $80000 - $85000 / year and a generous, accelerating commission structure, allowing a total earning potential of up to $120000 - 140000 / year What COGIR Senior Living has to offer you? Competitive salary and bonus plans.
Heath, Dental, and Vision insurance.
Basic Life Insurance, covered by the employer.
401K Plan with matching Paid Vacation, Sick days, and Holidays.
Employee Assistance Program.
Generous Employee Referral Bonus Program, and more.
What will you do as the Sales and Marketing Director? Maintain and/or improve community occupancy level and revenue production according to business and marketing plans.
Ensure that occupancy is maintained at 95% and higher.
Manage the sales process by understanding prospective residents’ needs and educating them about the community’s services and programs.
Coordinate and complete all activities needed for sales, including visiting prospects' homes, conducting initial assessments or sales presentations, and ensuring all required forms are completed before move-in.
Increase community awareness through participation in outside events, professional groups, and local community involvement.
Responsible for yearly marketing plan and implementation.
Close sales by assisting prospective clients and their family members, and/ or advisors in the decision-making process.
Develop and maintain relationships with current and new leads through residents, family, and professional leads every week, set by the Executive Director and or Regional Marketing team.
If you have these qualifications, we'd love to chat: Bachelor’s degree in marketing, Business, or related field from an accredited college preferred, or equivalent combination of experience and education required.
Minimum of 1-5 years of sales experience, preferably in the retirement industry or medical field, with a proven track record of generating and closing a high percentage of qualified leads.
Ability to work in a fast-paced environment and to work evenings and/or weekends when needed.
Success in achieving sales goals and quotas.
Knowledge of various computer systems, particularly Excel and Word Knowledge of the leads management sales systems is preferred.
About COGIR Management USA: As part of a well-known name in Canadian real estate, COGIR Senior Living draws upon 20 years of residential and senior living management, as well as hospitality expertise.
Founded in Montreal, Canada in 1995, our parent company COGIR Real Estate is employing over 8,500 team members, and managing over 365 buildings, including 120 retirement communities.
COGIR Management USA, headquartered in Sacramento, CA is managing over 60 senior living communities in California, Washington, Arizona, Colorado, North Carolina, Georgia, Virginia, and Maryland, and we continue growing.
We strive to be a leader in the senior housing industry, providing an exceptional quality of care, amenities, and team culture, where our residents and team members thrive.
Our common goal is to make a positive difference in the lives of our residents, today and in the future.
Our team identity is based on three pillars: Human Focus, Creativity, and Excellence.
We offer a unique lifestyle approach to our living situation and are a company committed to continuing to improve.
Apply today and become part of the Cogir Family!